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There is a huge difference
between a Traditional Broker
and An Untraditional Broker
In a strange economy

And, even a bigger difference as a NonTraditionalBroker.com

I'm neither a Traditional Broker or a Non-Traditional Broker

I'm an UntraditionalBroker.com

I do everything a traditional broker offers, but I also do things traditional brokers can not offer or will not consider and its not always lower commissions, its also marketing tools, and "performance activities" others will not do, can not do, or its too difficult to do, etc.

Here are three things out of multiple things I do when selling your home right the first time....

One
Lets talk yard signs. Is the
sign advertising and marketing
the house or the agent and the brokerage, remember I'm
Untraditional. Is the sign so
elegant you can't read it a
block or two away or even 10
feet away in front of the house.
Is the call to action
too much agent / brokerage
and not enough house

I was guilty of this in the 1990's
and early 2000's there was no
benefit in my opinion to the
seller, none. Remember,
buyer's and seller's
are in this game for
themselves, they
do not care about the
agent or broker, shame
on them if they do

Most of the time you can
not recognize the purpose
behind the sign until
you were 10 feet in
front of the home.

I had to make a change benefiting
the seller and buyer more than
me, me, me or brokerage,
brokerage, brokerage.
You can see my signs 3 to 4
blocks away, you know it's
a home for sale, without
any doubt.

When you drive down a road and take a glance left or right in an intersection, you'll see my sign 3-4 blocks away. That is the purpose of the sign, it's about the house, not about me or the brokerage,
it's about the house, and it
should be.

To see what takes place from
4 blocks away, to out front
of the house go to HowIsellYourHome.net
and complete optin form.

Two
The commission. Pre August 17th 2024 there was a misuse of commission wars with sellers not understanding what was going on behind the curtain.

It was a mess. It was such a quagmire that I started taking statistics from the MLS in the 1990's and to the present date to make a point. Thank goodness for post August 17th 2024, the new law. It took the BS away and opened the curtain to reveal the problems.

Commissions couldn't be used as a weapon, agent against agent, brokerages against brokerages and more importantly against the seller's and buyer's. Commissions are negotiable. Pre 8-17-24 the
public was lead to believe rates
were a standard 6%.
You can get the best quality
service at any rate and usually
those with higher rates have
a lot of fluff to pay for.

I know brokerages doing lower commissions and out service and
out perform those charging higher commissions to justify for their higher costs and fluff. The bottom line is this when selling your propety. What are you going to do for me as the seller or buyer.

Again, buyer's and seller's
do not care about the agent or brokerage, they care about themselves, and they should.
If not, shame on them!

What I have seen since 1982.

Milk came from the same
dairy but with a different sticker.
Listings also come from the same dairy, the MLS but with a
different sticker.

All Agents / Brokers have
the same grocery store
or dairy, the MLS.

When it ends up on the grocery store shelf, on Wednesday you get milk for 1/2 the costs from the other days of the week. You'll see everyone including you flocking to the store
on Wednesdays, they don't
purposely go the other days
of the week because you get
what you pay for, for
higher prices seven days
a week other than Wednesdays.

What about car dealerships
You'll see everyone,
seeking better deals
with car dealerships.
What are they shopping for,
what's in it for them.

They don't care about
the dealership, they are
shopping for what's in it
for them, and they should

It's no different with real
estate when it comes to
sellers and buyers,
what's in it for them,
If its not, shame on those
buyers and sellers!

And, Three

AI, artificial intelligence
and QR Code
Generated Open Houses.
No other Brokerage or agent
is doing this, I'm the first. My untraditional open houses are
not like traditional open houses
of the same mold of the 1980's
to 2025 and beyond

Those coming to them
are never stressed by
signing a roster and
buyer's are not dodging
feelings of entrapement.

When you see an open house directional sign and you're
not in the mood to go to
the open house, park your
car near the directional
sign and watch the open
house in your car, live.

Never Deny...